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WELCOME TO ROME'S JUNGLE, HE'S GOT FUN AND GAMES
Published November 24, 1997
Sports talk radio host JIM ROME was profiled by Peter McAlevey of the L.A. TIMES MAGAZINE. At 32, Rome "not only dominates the ratings in Southern California -- more than 100,000 men, and a surprising number of women, tune into his show" each morning and afternoon -- "he can be heard virtually everywhere west of the Mississippi following his syndication by Premier last year. Since January, he's more than tripled his affiliates to 70. The notoriety has not come without a price." But Rome "is a member of the otherwise leaderless Generation X and suspects that much of what the elder statesmen of radio complain about in his show is simply a case of youth envy" (L.A. TIMES, 11/23).