MMF: Compelling Digital Content A Necessity MMF: IndyCar Eyeing New Territories MMF: Daytona Rising Key To Drawing More Fans IndyCar Series Shifts May Programming To ABC MMF: Johnson Reflects On Early Days Of His Brand SB XLVIII To Be Most Expensive Ever Attendance Drops For Bills In Toronto Series Homeowners Look To Cash In On Super Bowl App Review: ESPN SportsCenter For iPhone NSCS Ratings Flat For '13, Viewership Up Some
EVENT & ATTRACTION NOTES
Published November 20, 1997
ABC has been negotiating to lease space for "Good Morning America" in a 33-story building on Broadway in Times Square. The plan "would include an ESPN-sports themed restaurant" (Peter Johnson, USA TODAY, 11/20)... ...BRANDWEEK's Terry Lefton reports that Sugar Bowl sponsor Nokia has extended its exposure around the New Year as it has signed on to put its name on a live John Mellencamp concert on VH-1 on New Year's Eve from 10:30pm-1:00am. The Marketing Arm in Dallas is handling (BRANDWEEK, 11/17 issue)....Total Soccer, the country's largest indoor soccer facility, will open December 26 in Wixom, MI. The $9M, 38- acre complex features four soccer fields and can host soccer, football, lacrosse, and as co-Owner Robert Scheuer says, "even conventions" (DETROIT NEWS, 11/20).