SBD/10/Sponsorships Advertising Marketing


          Replica "99" Statue of Liberty jerseys with Wayne
     Gretzky's name misspelled, "Gretkzy" as it was for an
     October 30 game, will be on sale at MSG this week for $999
     (N.Y. POST, 11/9).....The Pacers have hired NJ-based
     Integrated Sports Int'l to market naming rights for its new
     Indianapolis Fieldhouse arena (ISI).

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