SBD/7/Sports Industrialists

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              The Univ. of OR's Warsaw Sports Marketing Center (WSMC)
         named four new board members: NBC Sports Senior
         VP/Programming JONATHAN MILLER, U.S. Soccer Exec Dir HANK
         STEINBRECHER, ABC Sports Dir of Marketing TERI WAGNER and
         JEFFREY POLLACK, President & Publisher of THE DAILY (WSMC).
              OTHER NEWS: ESPN named STEVEN PLANAMENTA as Manager of
         Corporate Communications.  He comes from CT-based PR firm
         The Blackbird Group (ESPN)....DAN WARTELLE was hired by the
         ABL Reign as Media Relations Assistant for the next six
         months (Reign)....BOB STELLICK "will leave his post" as
         Maple Leafs Dir of Business Ops & Communications today. 
         Stellick will join the London office of PR firm Shandwick
         Inc. as Canadian VP (TORONTO SUN, 10/7).....Oakley Inc.
         appointed WILLIAM SCHMIDT, VP/Worldwide Sports Marketing for
         Gatorade, to its Board of Dir (Oakley).

    Print | Tags: ABC, ESPN, Maple Leaf Sports and Entertainment, NBC, Oakley, People and Pop Culture, Toronto Maple Leafs, Walt Disney

              GEORGE STEINBRENNER, after last night's loss to the
         Indians: "I'm gonna lay back.  I've got a young son that is
         taking over with my son-in-law, and the young fellas, the
         young elephants, are coming into the tent.  I'm getting too
         old to go through this all the time.  But I will be there to
         advise them if they want it; it isn't a total retirement,
         they got that all blown out of shape" ("Baseball Tonight,"
         ESPN, 10/7)....Ratings for "Home Team," TERRY BRADSHAW's
         syndicated daytime talk show, are "so low they're off the
         radar."  Bradshaw: "I'm trying hard.  I'm comfortable and
         I'm having fun.  But I can't make people like me, and I
         can't make 'em watch the show" (N.Y. DAILY NEWS, 10/7).
         ...OLIVER STONE "is ready for some football," with plans for
         "NFL," a film he is making about the league (ENTERTAINMENT
         WEEKLY, 10/10 issue).....JAY LENO, on the 0-6 Bears: "Winter
         is still 12 weeks away yet the Chicago Bears have already
         begun hibernation" ("Tonight Show," NBC, 10/6).

    Print | Tags: Chicago Bears, Cleveland Indians, ESPN, NBC, NFL, People and Pop Culture, Walt Disney
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