SBD/7/Collegiate Sports

K.C. STAR TAKES EXTENSIVE LOOK INTO LIFE AT THE NCAA

          This week, the K.C. STAR runs a six-part investigative
     study on the NCAA. In introducing "Money Games," STAR editor
     Mark Zeiman wrote the paper's "intention in studying the
     NCAA was to exhaustively examine an association with
     enormous national clout and significant local ties."  The
     report took 18 months to complete and features the work of
     three reporters. In May, the NCAA announced it was
     relocating from Overland Park, KS, to Indianapolis, IN, but
     Zieman wrote the report "took shape before the selection of
     Indianapolis, and although reporting has continued since the
     decision, our findings remain unaltered.  If the NCAA had
     chosen to stay in Kansas City, what you read this week would
     have been the same" (K.C. STAR, 10/5). 
          TOPICS COVERED: Part I of "Money Games" is called
     "Money: Revenues Dominate The College Sports World."  Part
     II: "Perks: 'Amateurism' Pays Top Dollar For Some: NCAA
     Permeated With Perks."  Part III: "Enforcement: Ruling With
     A Soft Touch: NCAA Backs Off Harshest Penalties."  Part's
     IV, V and VI will cover issues regarding Safety, Women's
     Athletics and Classroom Priorities (K.C. STAR, 10/7).

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Colleges, NCAA, Oakland Athletics

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