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An ESPN Chilton Poll on the household income of NASCAR fans compared to the U.S. population, taken between October '96 and September '97. Respondents 18 and older (THE DAILY).INCOME
U.S. POPULATION NASCAR FANS Less than $12,0007%6% $12K to $19,99912%11% $20K to $29,99918%17% $30K to $49,99930%33% $50K to $74,99918%20% $75K to $99,9998%8% More than $100K7%6%