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The Back Of The Book

THE SPORTS BUSINESS DAILY TURNSTILE TRACKER

     TODAY:  1997 AFC Home Attendance Through Week 9      
'97 YEAR-TO-DATE
'96 TIX REVENUE
TEAM
HOME
DATES
AVG.
%CAP
TIX
REVENUE
AVG.
+/- FROM '96
NEP^
5
60,292
100%
$40
$11,922,743
60,292
+ $1,673,103
SDC^
3
60,140
85%
$43
$7,801,360
59,782
+ $1,520,698
NYJ^
3
77,803
100%
$31
$7,254,352
77,745
+ $1,423,757
KCC^
3
78,977
99%
$38
$9,003,416
79,602
+ $1,361,624
PIT^
5
59,600
100%
$36
$10,745,880
59,480
+ $533,096
CIN
3
56,958
94%
$35
$5,997,642
52,231
+ $497,718
BUF^
4
72,741
91%
$36
$10,352,427
79,514
+ $174,668
SEA<
5
55,405
83%
$33
$9,044,800
51,831
+ $150,601
DEN
4
75,511
99%
$35
$10,571,540
74,706
+ $112,665
JAX
4
73,000
100%
$37
$10,804,000
73,000
No Change
OAK
4
51,242
81%
$51
$10,475,812
51,748
- $103,600
MIA^
4
69,999
93%
$34
$9,603,794
75,208
- $323,694
IND^
3
50,374
83%
$34
$5,201,585
58,412
- $411,192
BAL<
4
60,690
94%
$39
$9,533,224
63,978
- $1,102,519
TEN^
4
24,005
38%
$40
$3,875,407
39,222
- $1,107,387
NOTES: All attendance numbers, based on tickets sold, were acquired from the teams. (^) = higher average ticket price than '96; (<) = lower average ticket price than '96; "'96 AVG." = average attendance through the same number of games played in '96; "TIX" = average ticket price; "TIX REVENUE +/-" = approximate figure based on the increase/ decrease in revenue from ticket sales, compared to the same number of home dates in '96. TEAM NOTES: The Oilers are playing their first season in Tennessee in Memphis' Liberty Bowl, capacity 62,380. They played last season in the Astrodome, capacity 59,969. Capacity at the Chargers' Qualcomm Stadium was increased from 63,000 to 71,000. -30-

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