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WRAP IT UP, THEY'LL TAKE IT: NBA EYES LOGO INFRINGEMENT
Published October 23, 1997
The NBA "has launched an investigation in an effort to determine whether a new fast-food restaurant -- called Wraptors -- is infringing on the Raptors' name, trademark and logo," according to Marty York of the Toronto GLOBE & MAIL. The new establishment, which sells healthy tortilla wraps, opened near the team's home at SkyDome and its logo features a "front view of a dinosaur with an open mouth, flashing teeth," similar to the Raptors' logo. NBA Dir of Sports Media Relations Chris Brienza said the restaurant "is not affiliated with the Raptors in any way. Its existence has just come to our attention and we intend to find out more." Wraptors Owner David Debono said he was "bothered by the whole thing because, while the name may sound the same, they're spelled differently." More Debono: "Their raptor is mean-looking. Ours has a conniving look. Heck, Barney is a dinosaur, too. The NBA could argue that Barney is infringing on them, too" (Toronto GLOBE & MAIL, 10/23).