New Orleans Praised For Hosting NBA All-Star Weekend E-Sports Event Company Opens U.S. Office Nike Uses Davis For ASG Weekend "Equality" Ads Manfred Insists MLB Committed To WBC Big League Weekend May Have To Move In '18 FIFA Encouraging Co-Hosting For '26 World Cup Lions Want To Host Another Super Bowl Columbus Unveils Logo For '18 Women's Final Four Oregon Wins National Sports Forum Case Cup Nike Launches Equality Initiative
Published October 23, 1997
Filmmaker Michael Moore was in Portland, OR, to screen and discuss his film "The Big One," which includes an interview with Nike Chair Phil Knight. Before the film, Moore read a letter from Nike Dir of PR Lee Weinstein which criticized the film. Weinstein wrote: "This is no 'Roger & Me.' Let's face it, Moore needs a hit" (PORTLAND BUSINESS JOURNAL, 10/20 issue)....Dallas-based Streetball Partners Int'l was retained by Southwestern Bell to develop, produce and operate the Southwestern Bell Cotton Bowl Football Fest at the State Fair of Texas. The event ran during the Fair, September 26-October 19, and attracted 150,000 (SPI).