SBD/15/Franchises

RANGERS' TICKET PRICES PUDGE UPWARD FOR '98 SEASON

          The MLB Rangers announced that they are raising ticket
     prices on 33,848 of The Ballpark's 49,166 seats next season,
     according to David Markiewicz of the FT. WORTH STAR-
     TELEGRAM.  Increases will range from $1-5 a seat.  Lower box
     seats and club box seats will increase "the most," going up
     by either $4 or $5.  The price of 89% of upper deck seats
     "will be unchanged."  Parking also will increase next year,
     from $6 to $7.  The price increases "should generate" $5-7M
     in additional revenue next season (STAR-TELEGRAM, 10/14).  

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