Bell, Zenkel Among NBC Sports Promotions NASCAR Thinks Mobile With Website Redesign Blackhawks Ratings Down Despite Team's Success Media Notes Packers-Cowboys Sets Divisional Game Record Bisciotti: Fewer Ad Breaks Could Help Ratings ESPN OK With Schefter's Role With New League MLB, Mitú Partnering For Latino Digital Content Social Company SM2 Training College Athletes Fox Sports Launching SiriusXM Channel
Published October 14, 1997
CABLE DEAL: In MI, MSO Media One reached a deal with Fox Sports Net, allowing its 400,000+ Detroit-area customers to receive the network. Media One was among the only cable systems in MI without a deal with Fox (DETROIT NEWS, 10/11). BOOKS: In Sunday's N.Y. TIMES Book Review, Bruce McCall reviewed "The Franchise: A History of Sports Illustrated Magazine." McCall: "'The Franchise' has a little something for almost everybody. ... The aspiring journalist will get fair early warning on the value of growing a thick skin. The S.I. fan will learn everything that he or she ever wanted to know about the magazine" (N.Y. TIMES, 10/12). RIDERS ON THE STORM: MSNBC's Keith Olbermann will co- host NBC's World Series pregame shows starting this weekend and will join Hannah Storm in the studio (Mult., 10/13).