SBD/10/Sponsorships Advertising Marketing

PANTHERS PROVIDE AN EXERCISE IN FOOTBALL AND FINE WINE

          NC-based Vinnovative Imports has teamed with NFL
     Panthers President Mark Richardson to create Catalyst, the
     official wine of Ericsson Stadium, according to a report of
     the Myrtle Beach SUN NEWS.  Catalyst, a South African wine
     featuring both Merlot and Chardonnay, will be available at
     local NC grocery stores through mid-November.  After that,
     the wine will be available only to patrons on the club level
     and in the suites of the Stadium.  The Catalyst label
     features Panthers colors and a photo of Ericsson Stadium. 
     Vinnovative Imports Owner Peter Clinton said the wine
     "enhances the trend-setting reputation (Ericsson Stadium)
     has already earned" (Myrtle Beach SUN NEWS, 10/9).


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