"Walking Dead" Sends "Lucille" To MLBers Daily Digit Braves Launch New SunTrust Park Campaign NBA All-Star Game Viewership Highest Since '13 Roger Federer Defends Laver Cup Boston College AD Bates Resigns To Take CSA Job SBJ In-Depth: March Madness / College Basketball Turner Sports Selling Single-Sponsor Ad Breaks Silver Wants NBA All-Star Game In Charlotte Marlins' Talks With Kushners Over For Now
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Among TIME magazine's weekly "Winners" is NBC Sports' Tom Hammond: "He's not exactly a household name, but somebody at NBC has to inherit Marv's [Albert's] airtime" (TIME, 10/6 issue). In N.Y., Laura Italiano wrote that two FL radio execs "are trying to rescue Marv Albert with a 'serious' offer they hope he can't resist: $100,000 for six months of daily sports commentary" (N.Y. POST, 10/1). GENERAL: Chicago-based One-on-One sports radio launched Tuesday in the New York City market (N.Y. DAILY NEWS, 10/1). ...TBS' "National Geographic Explorer" episode on Sunday features host Boyd Matson behind the scenes with Jeff Burton at the NASCAR Select Batteries 400 (NASCAR).
MLB: Yankees SS Derek Jeter is the "runaway leader" in terms of popularity on MLBPA's bigleaguers.com. Chris Dahl, editor of bigleaguers.com: "I don't have the exact number, but he's the easy winner. He's very popular, as evidenced by his E-mail and people calling up his page." Each player has his own page on the site (HARTFORD COURANT, 10/1). ...Seattle-based Medius Interactive produces the Web sites for three of the eight playoff teams -- the Yankees, Braves and Mariners (Medius Interactive)....CA-based Exodus Comm. produces the Giants' Web site at SFGIANTS.com (Exodus).
The following lists overnight ratings from last weekend's network sporting events. All times are ET. "MLB on Fox" games were NYY-DET; CHC-STL; LA-COL; and SD-SF. The numbers were gathered from the networks (THE DAILY).EVENTDATENETTIMERAT/SHR
NCAA Football (regional games)9/27ABC12:00-3:30pm4.4/12 NCAA Football: ND-MICH9/27ABC3:30-7:00pm5.6/14 NCAA Football: WVA-MIA/FLA-KEN9/27CBS3:30-7:00pm2.3/6 "MLB on Fox" (regional games)9/27FOX1:00-4:00pm2.9/8 Golf's Ryder Cup9/27NBC12:00-6:00pm4.3/12 "Fox NFL Sunday" pregame show9/28FOX12:00-1:00pm4.9/14 "NFL on Fox" Game One9/28FOX1:00-4:00pm12.3/29 "NFL on Fox" Game Two9/28FOX4:00-7:00pm15.8/32 Golf's Ryder Cup9/28NBC8am-12:15pm3.9/13 "NFL on NBC" pregame show9/28NBC12:15-1:00pm3.3/9 "NFL on NBC" (regional game)9/28NBC1:00-7:00pm11.5/26
The Source, the hip-hop music magazine, "turned its attention to basketball for the launch of The Source Sports Basketball Preview," according to SGB. The new publication takes "an edgy look at the NBA," including a feature on "the 'real' 50 all-time top players." SGB: "It would appear the new publication is in direct competition with Slam ... geared toward a similar, young urban audience" (SGB, 9/22).