SBD/23/Leagues Governing Bodies

PAT BOWLEN TALKS NEXT TV DEAL WITH USA TODAY'S GORDON FORBES

          NFL TV Committee Chair Pat Bowlen told USA TODAY's
     Gordon Forbes that the league will not see a 100% increase
     in its next TV contract.  Bowlen: "In my mind, that is
     unachievable.  Fox paid $400 million a year the last time
     around, and I can't imagine Fox paying $800 million this
     time."  Bowlen added that, in regards to the length of
     season and game schedule, the league will likely "stick with
     its present format."  He also expects a new TV deal by late
     December, possibly earlier (USA TODAY, 9/23).
          TO-DO LIST: In Miami, Greg Cote offered suggestions to
     "improve the NFL."  Among them: "Fight the corporate-cold,
     No Fun League rap by encouraging, not restraining, free-
     spiritedness;" "Tighten and enforce the salary cap so it
     isn't the joke it has become;" End the 72-hour blackout rule
     for more games on local TV; and start "Monday Night
     Football" at 8:00pm ET, not 9:00pm ET (MIAMI HERALD, 9/21).

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