SBD/18/Sports Media

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              TV: USA TODAY's Gordon Forbes reports that the NFL's TV
         negotiations "will run slower this year."  The October 1
         exclusivity deadline for talking to current broadcast
         carriers "will be pushed back" to November 1.  Forbes: "The
         new deal won't be firmed up until after the Super Bowl" (USA
         TODAY, 9/18)....Mike Keenan "has had talks with ESPN and Fox
         Sports about becoming a hockey commentator this season"
         (DETROIT FREE PRESS, 9/17)....Ed Pinckney will serve as an
         in-studio host for UPN-33's Heat road TV broadcasts, as well
         as a radio analyst on WIOD for home games (Heat).
              PRINT: SI will publish "The Boston Collection: The Best
         Boston Sports Stories from The Pages of Sports Illustrated,"
         the first in a series of city-specific special issues.  The
         164-page issue will hit Boston newsstands on October 6, and
         will have a cover price of $5.95.  Ford Division/New England
         is the exclusive advertiser of the issue which features Ted
         Williams on the cover.  Chicago will be the next issue (SI).

    Print | Tags: ESPN, Miami Heat, NFL, Sports Illustrated, Media, Walt Disney

              "Steel Chariots," a film on NASCAR racing, premieres
         Tuesday, September 23, at 8:00pm ET/PT.  "Steel Chariots"
         features cameos by NASCAR drivers Jeff Gordon, Rusty Wallace
         and Mark Martin.  NASCAR announcers Ned Jarrett and Benny
         Parsons play themselves in the film (NASCAR).  
              MORE THAN A MOVIE?  The production was profiled by John
         Nagy of the Greensboro NEWS & RECORD.  Nagy: "These days,
         everyone seems to want a piece of NASCAR, and Hollywood is
         no different.  But the relationship NASCAR and Hollywood had
         on 'Steel Chariots' illustrates just how greatly NASCAR's
         power has grown over the last few years."  NASCAR
         VP/Marketing and Development Ken Clapp, on the pilot episode
         of "Steel Chariots:" "We left the ending so we could carry
         on."  Clapp represented NASCAR and "was in on every aspect
         of the movie's production," as producers "agreed to his
         script changes and reshot scenes he didn't like."  Nagy:
         "The final cut of 'Steel Chariots,' while no great cinematic
         achievement, might just be the best representative film work
         ever done on NASCAR. ... Lest you think this film too
         'inside racin',' it also includes numerous 'Baywatch'
         touches like beautiful women."  Nagy adds that the idea of a
         TV series "excites NASCAR like few other things."  Clapp:
         "We're ready to go with 13 episodes if we get the ratings." 
         Nagy: "But while NASCAR had control with the pilot, a series
         might find NASCAR losing out to ratings-hungry studio
         executives" (Greensboro NEWS & RECORD, 9/17).

    Print | Tags: NASCAR, Media

              The Rockies asked a Denver District Court judge "to
         temporarily stop" local Web publisher Robert Lewis from
         producing his baseball Web page, arguing that it "infringes"
         on the team's trademarks and "confuses Internet users,"
         according to Leyla Kokmen of the DENVER POST.  Lewis
         publishes a CO Tourism & Sport site at,
         which links to, his "Colorado Baseball
         Daily" page.  Rockies attorney Tom Kelley: "We want to
         prevent Mr. Lewis and his company from using the Rockies'
         trademark -- Rockies and Colorado Rockies -- to identify
         himself and his product."  Lewis' attorneys argue that he
         "has made changes" to his online site, including "adding
         disclaimers, dropping use of the Rockies' logo and colors,
         changing the name from The Daily Rockies' Web to Colorado
         Baseball Daily, and removing the newsletter from, although the sites are still linked."  But
         Kelley said that Internet users "still associate
         with Lewis' baseball site."  The team does not currently
         have a Web site, but it "expect[s] to launch one by the end
         of October."  A December trial is set (DENVER POST, 9/18).
              NEW TENNIS NET: The Corel WTA Tour unveiled its
         redesigned site at  The site, rebuilt
         with MD-based American Cities Studios, features new player
         audio and video interviews and features, up-to-date
         tournament results, press conference transcripts, player
         action photos, an educational section geared towards
         youngsters, interactive games and a ticker with up-to-date
         Tour news, among other features.  Future plans include a
         shopping mall area, full motion video, real-time scores and
         multilingual sections (Corel WTA Tour).
              ON ICE: NHL ICE celebrates its one-year anniversary on
         October 4, and for the coming season, following every game, will produce a 90-second video highlight of that
         game.  NHL ICE also plans to introduce the NHL/IBM Real Time
         Scoring System -- the NHL's first program for electronically
         tabulating on-ice activity during a hockey game (NHL ICE).
              DEVIL OF A SITE? The Devil Rays launched www.devilray.
         com, developed by FL-based WebLink Communications.  The team
         is using "" because "" was
         claimed by FL businessman Joe Rossetto for $100.  Rossetto
         "offered to sell the address for what [team general counsel
         John] Higgins said was $50,000."  The team declined and
         Higgins said, "Basically, we weren't going to pay 50 grand
         for an s" (Marc Topkin, ST. PETE TIMES, 9/16).

    Print | Tags: Colorado Rockies, IBM, NHL, Media, Tampa Bay Rays
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