NAMES IN THE NEWS

          ROBERTO ALOMAR donated $50,000 to the Kennedy Krieger
     Institute (ESPN SportsZone, 7/7)....SHAQUILLE O'NEAL has
     purchased a Beverly Hills-area home with eight bedrooms and
     14 baths for $2.6M (L.A. TIMES, 7/6)....MIKE VEECK, owner of
     the St. Paul Saints of the independent Northern League, was
     profiled on CNN's "The Sporting Life."  Veeck, on game
     promotions for the Saints, and the recently rejected
     "Vasectomy Night" promo: "Once in a while, in an attempt to
     be humorous, in an attempt to be thought provoking, you do
     step over the line.  But the thing is, I'm still around
     after disco demolition, and everybody convinced me that my
     life was over" (CNN, 7/6)....BUSINESS WEEK has NFLPA Exec
     Dir GENE UPSHAW among its "Top-paid Lobbying Chiefs." Upshaw
     was listed third with a salary of $894,101 (BUSINESS WEEK,
     7/14)....SONNY VACCARO of adidas was profiled by Robert
     Lipstyle in Sunday's N.Y. TIMES.  Vaccaro, on his deals with
     college and high school coaches to get players to wear
     adidas: "What I'm doing is morally wrong.  But it's not in
     my power to stop it, and if I quit, they [Nike] get
     everything.  And that's very bad for basketball, for the
     kids, for the country" (N.Y. TIMES, 7/6)....NEWSWEEK's
     "Conventional Wisdom Watch" gives MIKE TYSON a "down."  For
     Tyson: "The CW was shocked by his brutish fury in the ring. 
     He usually saves it for women."  CW gives EVANDER HOLYFIELD
     an "up" arrow, adding, "Pious heavyweight turns the other
     cheek ... er, ear.  Still some lobe left for rematch"
     (NEWSWEEK, 7/14 issue)....The Spurs' top pick, TIM DUNCAN,
     appeared on the "Tonight Show" on Monday (NBC, 7/7).