The Back Of The Book

THE SPORTS BUSINESS DAILY TURNSTILE TRACKER

7.23.1997

     TODAY:  MLB National League Attendance Through July 20                    '97         YEAR-TO-DATE
        COMPARISONS   
              TEAM
               HOME         DATES
               AVG.
               TOTAL
               %CAP
               '96         AVG.
               %         +/-
               '95         AVG.
               %         +/-
      
       COL            46
               48,087
               2,212,011
               96%
               47,983
               0%
               47,084
               +         2%
      
       ATL^            49
               42,173
               2,066,461
               84%
               34,888
               +21%
               35,581
               +19%
      
       LA            51
               38,535
               1,965,305
               69%
               39,021
               -         1%
               38,420
               0%
      
       STL^            48
               33,123
               1,589,886
               67%
               32,887
               +         1%
               24,399
               +36%
      
       FLA            47
               28,820
               1,354,541
               69%
               22,057
               +31%
               24,292
               +19%
      
       SD            49
               26,897
               1,317,973
               58%
               24,903
               +         8%
               14,673
               +83%
      
       CHI            47
               27,182
               1,277,548
               70%
               26,402
               +         3%
               27,018
               +         1%
      
       CIN            47
               22,785
               1,070,893
               43%
               24,630
               -         7%
               25,882
               -12%
      
       HOU            46
               22,546
               1,037,138
               40%
               24,708
               -         9%
               19,208
               +17%
      
       NYM            46
               22,211
               1,021,724
               40%
               20,362
               +         9%
               17,932
               +24%
      
       MON            51
               19,909
               1,105,354
               43%
               20,134
               -         1%
               18,189
               +         9%
      
       SF            50
               19,648
               982,399
               31%
               18,556
               +         6%
               17,243
               +14%
      
       PIT            49
               19,919
               976,030
               42%
               17,582
               +13%
               12,936
               +54%
      
       PHI            45
               18,703
               841,620
               30%
               24,303
               -23%
               28,783
               -35%
      
         
       NL            671
               27,912
               18,728,883
               55%
               27,010
               +         3%
               25,161
               +11%
      
          NOTES:  (^) The Braves are in their first year at      Turner Field which has a capacity of 50,000, down from     52,769 at Fulton County Stadium in '96. St. Louis has     slightly decreased capacity since '96.  The '96 comparison     is of average attendance through the same number of dates.      Due to the shortened '95 season, the '95 comparison is of     final season average.                                -30-

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'97 YEAR-TO-DATE					COMPARISONS
TEAM	HOME DATES	AVG.	TOTAL	%CAP	'96 AVG.	% +/-	'95 AVG.	% +/-
COL	46	48,087	2,212,011	96%	47,983	0%	47,084	+ 2%
ATL^	49	42,173	2,066,461	84%	34,888	+21%	35,581	+19%
LA	51	38,535	1,965,305	69%	39,021	- 1%	38,420	0%
STL^	48	33,123	1,589,886	67%	32,887	+ 1%	24,399	+36%
FLA	47	28,820	1,354,541	69%	22,057	+31%	24,292	+19%
SD	49	26,897	1,317,973	58%	24,903	+ 8%	14,673	+83%
CHI	47	27,182	1,277,548	70%	26,402	+ 3%	27,018	+ 1%
CIN	47	22,785	1,070,893	43%	24,630	- 7%	25,882	-12%
HOU	46	22,546	1,037,138	40%	24,708	- 9%	19,208	+17%
NYM	46	22,211	1,021,724	40%	20,362	+ 9%	17,932	+24%
MON	51	19,909	1,105,354	43%	20,134	- 1%	18,189	+ 9%
SF	50	19,648	982,399	31%	18,556	+ 6%	17,243	+14%
PIT	49	19,919	976,030	42%	17,582	+13%	12,936	+54%
PHI	45	18,703	841,620	30%	24,303	-23%	28,783	-35%

NL	671	27,912	18,728,883	55%	27,010	+ 3%	25,161	+11%