Menu
Download the app

SBJ subscribers – Enhance your experience with the revamped iOS app

Sponsorships Advertising Marketing

REEBOK POSTS SECOND-QUARTER PROFIT INCREASE WITH A CAVEAT

          Reebok Int'l said its second-quarter profits rose 2.6%
     "on higher sales of its athletic shoes and clothing, but the
     company warned that profit margins may suffer in the coming
     year as it scrambles to meet demand for new products,"
     according to Joann Muller of the BOSTON GLOBE.  Reebok's net
     income for the three months ended June 30 was $20.3M, or
     $.35 per share, "in line with analysts' expectations." 
     During the same period last year, "when there were more
     shares outstanding," Reebok earned $19.8M or $.27 per share.
     Reebok repurchased 21% of its shares last year.  Net sales
     of $841M were up 2.9% over '96.  Worldwide sales increased
     4.8% for the quarter, but fell 4% in the U.S.  Reebok
     officials said that "despite the drop in US sales, the
     overall health of the US footwear unit is better than last
     year."  Execs "were pleased ... with a shift that saw more
     sales coming from specialty athletic shops and less came
     from volume discounters."  Reebok Chair Paul Fireman said
     that "unexpectedly strong demand" for the new DMX and 3D
     Ultralite shoe "has put pressure on the company to increase
     production earlier than planned."  Reebok shares closed
     yesterday down 1/16 to 47 11/16 (BOSTON GLOBE, 7/18).

SBJ Morning Buzzcast: March 25, 2024

NFL meeting preview; MLB's opening week ad effort and remembering Peter Angelos.

Big Get Jay Wright, March Madness is upon us and ESPN locks up CFP

On this week’s pod, our Big Get is CBS Sports college basketball analyst Jay Wright. The NCAA Championship-winning coach shares his insight with SBJ’s Austin Karp on key hoops issues and why being well dressed is an important part of his success. Also on the show, Poynter Institute senior writer Tom Jones shares who he has up and who is down in sports media. Later, SBJ’s Ben Portnoy talks the latest on ESPN’s CFP extension and who CBS, TNT Sports and ESPN need to make deep runs in the men’s and women's NCAA basketball tournaments.

SBJ I Factor: Nana-Yaw Asamoah

SBJ I Factor features an interview with AMB Sports and Entertainment Chief Commercial Office Nana-Yaw Asamoah. Asamoah, who moved over to AMBSE last year after 14 years at the NFL, talks with SBJ’s Ben Fischer about how his role model parents and older sisters pushed him to shrive, how the power of lifelong learning fuels successful people, and why AMBSE was an opportunity he could not pass up. Asamoah is 2021 SBJ Forty Under 40 honoree. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

Shareable URL copied to clipboard!

https://www.sportsbusinessjournal.com/Daily/Issues/1997/07/18/Sponsorships-Advertising-Marketing/REEBOK-POSTS-SECOND-QUARTER-PROFIT-INCREASE-WITH-A-CAVEAT.aspx

Sorry, something went wrong with the copy but here is the link for you.

https://www.sportsbusinessjournal.com/Daily/Issues/1997/07/18/Sponsorships-Advertising-Marketing/REEBOK-POSTS-SECOND-QUARTER-PROFIT-INCREASE-WITH-A-CAVEAT.aspx

CLOSE