Snapchat To Show Olympic Highlights Hulu Reportedly Developing OTT Service ESPN, NFL Net Up For Draft Viewership Dilfer Also Likely To Leave ESPN Mort Takes Cancer Fight One Day At A Time ESPN Down, NFL Net Up For Draft Ratings Golf Channel Posts All-Time High For April Red Sox, WEEI Renew Broadcast Partnership YES Network Takes Down Port Authority Ads Female Sportswriters Mean Tweets PSA Goes Viral
ESPN MAGAZINE LAUNCH DELAYED AGAIN
Published April 29, 1997
ESPN's magazine "that was supposed to begin competing with Sports Illustrated prior to the start of the football season is having its opening day pushed back," according to a New York Observer report cited in MEDIA CENTRAL. The Observer noted that Hearst Corp.'s "renewed interest" in the magazine is "causing the holdup." Hearst, which owns 20% of ESPN and published eight issues of ESPN Total Sports in '95 and '96, "had second thoughts about backing the magazine" after a "start up price" of roughly $75M. But, Disney approved the launch, "subsequently prompting reconsideration at Hearst" (MEDIA CENTRAL, 4/28).