ESPN Moving Greenberg From "Mike & Mike"? Reasons Sought For Why NFL Ratings Are Down Boston Sports Radio Strong In Q3 NFL Viewership Continues Rocky Start To '16 Russo Re-Ups With SiriusXM For Three Years Colts Announcer Apologizes For Expletive Debate Audience Puts "MNF" At New Low ESPN Fires Back At FS1's Repeated Jabs Top Rank Annouces Pacquiao-Vargas Broadcast Team NHL Debuting New Technology At WCOH
ESPN MAGAZINE LAUNCH DELAYED AGAIN
Published April 29, 1997
ESPN's magazine "that was supposed to begin competing with Sports Illustrated prior to the start of the football season is having its opening day pushed back," according to a New York Observer report cited in MEDIA CENTRAL. The Observer noted that Hearst Corp.'s "renewed interest" in the magazine is "causing the holdup." Hearst, which owns 20% of ESPN and published eight issues of ESPN Total Sports in '95 and '96, "had second thoughts about backing the magazine" after a "start up price" of roughly $75M. But, Disney approved the launch, "subsequently prompting reconsideration at Hearst" (MEDIA CENTRAL, 4/28).