TBS SPREADING GOODWILL (GAMES) TOWARDS BOYS & GIRLS CLUBS

          TBS Superstation and the '98 Goodwill Games will launch
     a "SuperChallenge" campaign to "encourage the public to give
     1 million hours of volunteer time and $1 million to the Boys
     & Girls Clubs," according to Maria Saporta of the ATLANTA
     CONSTITUTION.  The Goodwill Games will give the organization
     $1 for every volunteer hour.  The Games is changing its
     focus from U.S-Russian relations since the end of the Cold
     War to helping children.  The SuperChallenge's largest
     corporate support has come from Coca-Cola, which has pledged
     to help the clubs raise $60M over the next ten years.  Nike
     agreed to sponsor a $5M, five-year effort to "help the clubs
     train volunteer coaches and establish sports programs
     primarily in inner-city areas" (ATLANTA CONSTITUTION, 4/24).