Converse Suing Over Chuck Taylor Copycats Nike Sees 3D Printing As Innovative Tool Adidas Makes Waves With Shoe Hires Nike Golf President Cindy Davis Steps Down Vikes-Packers Draws 10.4 Overnight NFL TV Audience Mixed Through Week 4 CBS Radio, Beasley Swap Radio Stations All-Female Sports Talk Show Earns Positive Reviews CBSSN Airs Debut Of "We Need To Talk" Glut Of NFL Games Affecting Ad Rates
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Published April 1, 1997
Basketball's role in Hollywood films was examined by Lance Gould of the N.Y. POST, who noted that movies such as Jordan's "Space Jam," and Shaq's "Kazaam," are "just the beginning of a full-court press that basketball will be making on the entertainment world, as studio heads are seeing nothing but net gross" (N.Y. POST, 3/31)....Designer Joseph Abboud has signed a long-term deal with CBS Sports to provide the wardrobe for the male studio announcers for the broadcasts of the network's sporting events throughout '97 (Joseph Abboud)....The Kings' Mitch Richmond had a national ad debut for Foot Locker featuring Nike's new shoe, the "Air Bakin'." The ad shows Richmond in the shoes, which are not yet in stores (SACRAMENTO BEE, 3/31).