Grassroots Approach Spurred United's MLS Expansion Packers To Don New Throwback In '15 Franchise Notes Goodell Working With Titans On Ownership Structure A's Launch Latest TV Ad Campaign Dynamo, D-League Vipers Partnering On USL Team Dodgers Spend Big On Cuban OF Olivera Titans President Insists Team Isn't For Sale Bears' McCaskey Met With McDonald Before Signing Benson Addresses Family Lawsuit
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Published April 1, 1997
In Boston, Peter May on Larry Bird saying he plans to return to basketball in a front office position: "In short, [Celtics Chair Paul] Gaston is the one in whose hands this whole matter lies. His judgment is on the line. His stewardship of the franchise is on the line. His fiduciary responsibility to shareholders is on the line. He has the franchise's most valuable resource in the last generation issuing a clarion call. Will he listen?" (BOSTON GLOBE, 3/30)....Washington Sports President Susan O'Malley, on reaction to ticket increases for the Bullets and Caps at the new MCI Center: "The (fans') reaction is what we though it would be." In DC, Heath & Solomon note although "several" interviewed expressed concerns over MCI Center, including parking, safety, and the ticket price increases, most said they would stay with the teams (WASHINGTON POST, 3/30).