NCAA Tourney Viewership Up Over '16 WGC-Match Play Staying In Austin Long Term? CBS/Turner Sweet 16 Overnights Up Officials Look For Shell PGA Tour Replacement Arnold Palmer Invitational Deemed Success CBS/Turner Strong For NCAA Opening Day Site Crashes For Last-Minute Bracket Participants Arnold Palmer Event Praised For Opening Turner's Ernie Johnson Talks NCAA Tourney Minding My Business With CBS Sports' Tracy Wolfson
SBD/3/Sponsorships Advertising Marketing
Published March 3, 1997
L.A. Gear reported a net loss of $50.5M, or $2.20/share for the fourth quarter ended November 30, compared to a net loss of $34.3M, or $1.49/share for the same period of '95. The quarterly figures include a $28.8M restructuring charge to pay for a previously announced restructuring plan (WALL STREET JOURNAL, 3/3)....Rupert Murdoch's Australian Super League football competition, designed for int'l pay-TV, has won a $12M sponsorship deal from Australian telecom company Telstra. The Super League is in "direct competition" with the Australian Rugby League (AD AGE, 3/3)....The N.Y. DAILY NEWS featured an extensive look at fraudulent sports merchandise. The FBI estimated last month that as many as 70% of all sports autographs are fraudulent (N.Y. DAILY NEWS, 3/2). ...Jack Vipers, GolfWatch Founder & Chair, on GolfWatch's debut at the PGA Tour's Nissan Open: "I think in GolfWatch, there will be the admirers and then there will be some that don't understand it or don't like it, so we fully expect that" ("Nissan Open," CBS, 3/1).