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IT ISN'T WHO GETS THE HOUSE, IT'S WHO GETS THE BULLS TICKETS
Published March 3, 1997
The demand for Bulls tickets was examined by Brown & Zimmermann in a front-page feature in Sunday's CHICAGO SUN- TIMES. About three-fourths of the Bulls' 15,000 season- tickets are owned by businesses, in addition to 3,000 skybox seats, which are owned almost exclusively by businesses. Brown & Zimmermann: "Bulls tickets are now Chicago's unofficial corporate currency, the preferred means for wooing a client, thanking a customer, sealing a deal or greasing the machinery of politics and government." Mike Rolfes, a media buyer at Leo Burnett: "Bulls tickets are the closest thing you have to a guaranteed meeting. It would take something really extraordinary for someone to turn you down on Bulls tickets." The tickets are also the subject of legal disputes, "especially in divorces," and a few months ago, LaSalle Northwest National Bank President John Lynch was sued by the bank's partners in a United Center skybox. They alleged he had "hogged the tickets to the best games." Lynch called it a "coincidence," but a judge ruled for a redistribution of the tickets (CHICAGO SUN-TIMES, 3/2).