SBD/3/Franchises

GIANTS RAISE TIX PRICES "ACROSS THE BOARD"

          For the first time in three years, the NFL Giants have
     raised ticket prices, with an increase of five dollars
     "across the board for every seat" for next season, according
     to Paul Schwartz of the N.Y. POST.  Prices will be $40 for
     the upper and lower tiers and $45 for mezzanine seating. 
     The Giants "expect their new ticket average of $40.85 to
     rank no higher than 10th in the NFL" (N.Y. POST, 3/1).


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