SBD/19/Leagues Governing Bodies

NBA NEWS & NOTES: STERN LAUDED BY MORNING NEWS' MOORE

          NBA Commissioner David Stern was profiled by David
     Moore in yesterday's DALLAS MORNING NEWS under the header,
     "Stern Lacks Flash, But He's Still MVP."  Moore: "As the
     sport celebrates its stars and reminisces about the last 50
     years, it's difficult to find anyone who has had a bigger
     impact on the league than Stern."  Marketing. Revenues. 
     Exposure.  All have flourished under Stern's leadership. ...
     Stern has accomplished this without losing one game on the
     schedule to a strike or lockout. ... Cracks have developed,
     as they do in any successful venture.  But the owners have
     faith that Stern will be able to shepherd them into an even
     more lucrative era" (DALLAS MORNING NEWS, 3/18).
          WHAT, NO MORE JERRY WEST? NEWSDAY's Rob Parker, on
     Michael Jordan's impending retirement and how the NBA should
     recognize him: "Although it never seemed possible, Jordan
     has reached [Muhammad] Ali status.  If the NBA really wanted
     to immortalize Jordan -- arguably, if even just a little,
     the best ever to play hoop -- it would change its logo and
     replace it with Jordan's likeness" (NEWSDAY, 3/19).
          WORM TO TALK FOREIGN POLICY? The Bulls are scheduled to
     visit the White House April 3 in honor of their '95-96
     Championship (CHICAGO SUN-TIMES, 3/19).

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