The Back Of The Book

THE SPORTS BUSINESS DAILY TURNSTILE TRACKER

2.25.1997

     TODAY: NBA Eastern Conference Attendance Through February 23                     YEAR-TO-DATE
      
              TEAM
               HOME         DATES
               '96-97         AVG.
               TOTAL
               %         CAP
               '95-96         AVG.
                        TOTAL +/- ATTEND FROM '95-96
      
       CHA            26
               24,042
               625,092
               100%
               24,042
               No         Change
      
       CHI            26
               23,845
               619,966
               110%
               23,643
               +5,237
               +1%
      
       NY            29
               19,763
               573,127
               100%
               19,763
               No         Change
      
       DET            28
               19,346
               541,683
               90%
               17,697
               +46,171
               +9%
      
       TOR^            25
               18,188
               454,702
               72%
               22,291
               -102,573
               -18%
      
       at       MPL            F^         2
               15,342
               30,685
               98%
               n/a
               n/a
               n/a
      
       at       HAM            1
               16,630
               16,630
               96%
               17,242
               -612
               -4%
      
       WAS            23
               17,481
               402,080
               93%
               16,898
               +13,423
               +4%
      
       at       BAL            3
               11,731
               35,195
               92%
               12,450
               -2,157
               -6%
      
       ORL^            24
               17,166
               411,990
               100%
               17,248
               -1,962
               -1%
      
       CLE            28
               16,286
               456,009
               79%
               17,494
               -33,832
               -7%
      
       BOS            26
               15,754
               409,600
               85%
               17,839
               -54,221
               -12%
      
       MIL            29
               15,365
               445,575
               82%
               15,371
               -170
               -1%
      
       IND            24
               15,345
               368,287
               93%
               16,327
               -23,566
               -6%
      
       NJ^            26
               15,109
               392,857
               75%
               15,144
               -188
               -1%
      
       PHI^            28
               14,969
               419,132
               71%
               11,765
               +89,711
               +27%
      
       MIA            25
               14,942
               373,543
               98%
               14,672
               +6,737
               +2%
      
       ATL            25
               13,649
               341,231
               83%
               11,687
               +49,064
               +17%
      
          NOTES:  BAL = Baltimore Arena; HAM = Hamilton's     Copps Coliseum; MPLF = Maple Leaf Gardens.  Toronto has     increased capacity from last season for SkyDome, and     this is its first season playing games at Maple Leaf     Gardens.  Philadelphia is playing at the larger     CoreStates Center.  Orlando and New Jersey have each     played one home game in Japan, which is not included.     "'95-96 AVG." is based on the same number of home dates     teams have played so far in '96-97.  Overall, the     league is averaging 16,880 per game and is playing to     89% capacity.                                -30-

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YEAR-TO-DATE
TEAM	HOME DATES	'96-97 AVG.	TOTAL	% CAP	'95-96 AVG.	TOTAL +/- ATTEND FROM '95-96
CHA	26	24,042	625,092	100%	24,042	No Change
CHI	26	23,845	619,966	110%	23,643	+5,237	+1%
NY	29	19,763	573,127	100%	19,763	No Change
DET	28	19,346	541,683	90%	17,697	+46,171	+9%
TOR^	25	18,188	454,702	72%	22,291	-102,573	-18%
at MPL	F^ 2	15,342	30,685	98%	n/a	n/a	n/a
at HAM	1	16,630	16,630	96%	17,242	-612	-4%
WAS	23	17,481	402,080	93%	16,898	+13,423	+4%
at BAL	3	11,731	35,195	92%	12,450	-2,157	-6%
ORL^	24	17,166	411,990	100%	17,248	-1,962	-1%
CLE	28	16,286	456,009	79%	17,494	-33,832	-7%
BOS	26	15,754	409,600	85%	17,839	-54,221	-12%
MIL	29	15,365	445,575	82%	15,371	-170	-1%
IND	24	15,345	368,287	93%	16,327	-23,566	-6%
NJ^	26	15,109	392,857	75%	15,144	-188	-1%
PHI^	28	14,969	419,132	71%	11,765	+89,711	+27%
MIA	25	14,942	373,543	98%	14,672	+6,737	+2%
ATL	25	13,649	341,231	83%	11,687	+49,064	+17%