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SENATORS OWNER WARNS TEAM COULD LEAVE WITHOUT TICKET BOOST

          Senators Owner Rod Bryden "warned" the team "could
     leave town if hockey fans don't buy significantly more
     tickets -- at a higher average price -- for next season,"
     according to a Canadian Press report in the Toronto GLOBE &
     MAIL.  Among Bryden's "basic numbers for keeping the team in
     Ottawa," season-ticket sales at the Corel Centre's main
     section, now at about 6,100, have to reach a "minimum of
     about" 12,000 and the average the team nets on each ticket,
     C$39.62, has to increase to match the league average of C$44
     (CP/Toronto GLOBE & MAIL, 2/22).  Bryden: "That is not the
     owner threatening to leave.  That is the owner of a business
     saying that if the customers of the business don't want the
     business, you have to move the business somewhere where the
     customers want it" (Rick Gibbons, OTTAWA SUN, 2/21).  The
     team is averaging 14,600 fans per game (OTTAWA SUN, 2/23).
          WHY NOW? In Ottawa, the SUN's Bruce Garrioch, called
     the timing "terrible," and wrote, "At a time when the focus
     is supposed to be on a young franchise fighting for a
     playoff spot for the first time in team history, the
     Senators owner stole the spotlight" (OTTAWA SUN, 2/23).  The
     SUN's Chris Stevenson notes Bryden "might have been better
     off waiting."  Stevenson: "If the team does well down the
     stretch and makes the playoffs, maybe a sales job won't be
     needed to sell season tickets" (OTTAWA SUN, 2/23).      

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