Davis Gives ESPN Its Best LLWS Overnight Ever MLB.TV Blackouts Could Be Lifted By '15 SEC Network Lands Carriage Deal With Verizon FiOS Media Notes Davis Becomes First Little Leaguer On SI Cover MAC, ESPN Reach 13-Year TV Deal Syracuse, IMG Renew Multimedia Rights Deal Ditka: Redskins Name Controversy "Appalling" MASN Gains Injunction Against MLB, Nationals Simms, Dungy Will Not Use Redskins Nickname
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Published January 9, 1997
Time Warner shares rose 3%, to $39 yesterday morning, "on a rumor that CEO Gerald Levin might leave" the company. Time Warner spokesperson Ed Adler called the rumor "totally ludicrous" (USA TODAY, 1/9)....Lifetime TV will sponsor "Take a Girl to the Game" national program this February where women and men under 18 are admitted free to women's basketball games at one of 75 participating college campuses when accompanied by an adult. Lifetime will get game signage for its new block of women's programming called "The Place" at all 75 schools promoting the campaign (INSIDE MEDIA, 1/9)....The new sports magazines for women are examined by Denise Gellene of the L.A. TIMES. SI Associate Publisher John Jay said their new women's publication is also "likely" to cover men's sports as well. Jay: "We might do a piece on Mike Tyson or Michael Irvin, but from a women's point of view" (L.A. TIMES, 1/9)....ACTV, the NY- based system allowing viewers to tailor design their sports coverage through a remote, "plans to launch premium digital services in at least three markets this year, after signing a seven-year master programming agreement with Fox Sports Net" (ELECTRONIC MEDIA, 1/6 issue).