Univ. Of Kentucky Extends Nike Deal Nike Signs Mariota To Endorsement Deal Bright Nike Apparel Turns Heads At Aussie Open Nike Breaks Out Bright Colors At Aussie Open Univ. Of Florida Extends Nike Deal Through '24 Nike's Coin Toss Ad Goes Viral On Twitter Nike Unveils Uniforms For CFP Championship Knight Exerts Influence On Oregon Athletics Nike Reports Relatively Strong Q2 MJ Leads eBay Athlete Merch Sales
Upcoming Conferences and Events
SBD/31/Sponsorships Advertising Marketing
MICHAEL EXTENDS NIKE DEAL -- JOHNSON, NOT JORDAN
Published January 31, 1997
Olympic Gold Medalist Michael Johnson has agreed to a six-year contract extension with Nike "conservatively" valued at $12M. Brad Hunt, President of CO-based Golf Medal Management, Johnson's management company, said terms of the deal include a Johnson line of Nike training shoes and performance incentives that are "potentially worth additional millions." Johnson: "I have been with Nike all my career, and I am delighted that they have made such a significant commitment to both me and to track & field, giving me every reason to stay with them for the remainder of my competitive career" (Gold Medal Management).