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MARKETPLACE ROUND-UP

          Russell Athletic will donate $5,000 to "Cheli's
     Children" in the name of the Blackhawks' Chris Chelios. 
     Chelios was the winner of the Russell Athletic NHL All-Star
     Fan Favorite Award.  "Cheli's Children" is a Chicago area
     charity founded and sponsored by Chelios (Russell)....USA
     TODAY's 12-page bonus section on the All-Star game includes
     ads from IBM, Nike, Pinnacle, Quaker State, Sheraton and The
     New Dodge (USA TODAY, 1/17)....OTHER MARKETING NEWS: Fox
     will "face the biggest audience in its 10-year history" with
     the broadcast of Super Bowl XXXI, and programmers are
     "scrambling for ways to translate record football viewership
     into big numbers" for the rest of the year. Fox plans promos
     for its own programming during ad breaks and Fox Sports Exec
     Producer Ed Goren said, "We want to tell people that it's
     not just the Big Three networks anymore.  Now, it's the Big
     Four" (WALL STREET JOURNAL, 1/17).  In New York, Richard
     Sandomir writes, "In any language, Fox will reap huge
     financial dividends from the Super Bowl."  News Corp. Chair
     Rupert Murdoch: "Having NFL football really made us a
     network" (N.Y. TIMES, 1/17).....Sportmart is closing its 11
     stores in Canada. The move comes amid a "crowded market and
     dwindling demand that resulted in heavy losses" (Toronto
     GLOBE & MAIL, 1/17).....A USA TODAY/IntelliQuest poll asked
     Web surfers to rate skiing web sites.  The Mountain Zone,
     http://www.mountainzone.com, was voted the top site by 39%
     of participants, Ski and Skiing magazines' SkiNet, http:
     //www.skinet.com, was second with 33%, and InterZine's iSki,
     http://www.iski.com, was third with 28% (USA TODAY, 1/16).
          

SBJ Morning Buzzcast: March 25, 2024

NFL meeting preview; MLB's opening week ad effort and remembering Peter Angelos.

Big Get Jay Wright, March Madness is upon us and ESPN locks up CFP

On this week’s pod, our Big Get is CBS Sports college basketball analyst Jay Wright. The NCAA Championship-winning coach shares his insight with SBJ’s Austin Karp on key hoops issues and why being well dressed is an important part of his success. Also on the show, Poynter Institute senior writer Tom Jones shares who he has up and who is down in sports media. Later, SBJ’s Ben Portnoy talks the latest on ESPN’s CFP extension and who CBS, TNT Sports and ESPN need to make deep runs in the men’s and women's NCAA basketball tournaments.

SBJ I Factor: Nana-Yaw Asamoah

SBJ I Factor features an interview with AMB Sports and Entertainment Chief Commercial Office Nana-Yaw Asamoah. Asamoah, who moved over to AMBSE last year after 14 years at the NFL, talks with SBJ’s Ben Fischer about how his role model parents and older sisters pushed him to shrive, how the power of lifelong learning fuels successful people, and why AMBSE was an opportunity he could not pass up. Asamoah is 2021 SBJ Forty Under 40 honoree. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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