SBD/13/Sponsorships Advertising Marketing

WORMING AROUND? DENNIS RODMAN AND NIKE STILL TALKING

          Dennis Rodman is "unofficially" wearing Converse
     sneakers instead of Nike, according to Terry Armour of the
     CHICAGO TRIBUNE.  Rodman debuted his Converse shoes Friday
     (CHICAGO TRIBUNE, 1/12).  USA TODAY notes Rodman said Friday
     he would start wearing Converse (USA TODAY, 1/13). Nike
     Senior Public Relations Manager Jim Small told THE DAILY
     that Nike "has an offer out to Dennis, and as far as we
     know, we're still in the negotiation process" (THE DAILY). 

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Converse, Nike

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