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MLB PROMOTIONAL NEWS & NOTES: D-BACKS GEAR UP FOR OPENER

          D-Backs VP/Sales & Marketing Scott Brubaker said the
     expansion team's inaugural Opening Day will be the "grandest
     sports event in Arizona history," according to Paul Giblin
     of the MESA TRIBUNE.  Ideas call for a month's worth of pre-
     Opening Day events at Bank One Ballpark, a week-long MLB Fan
     Fest, and a game-day street party (MESA TRIBUNE, 1/9).
          CUBS: In Chicago, Mike Kiley reports that at MLB's
     winter meetings, Cubs VP/Marketing & Broadcasting John
     McDonough presented the idea of baseball declaring a
     National Kids Day to be held during the '97 All-Star break. 
     Under "consideration" is an All-Star theme of "Cultivating
     the fans of tomorrow" (CHICAGO SUN-TIMES, 1/10).
          WHITE SOX: Tailgating may be one promotional program
     the White Sox implement to boost attendance. Team execs
     "aren't committed to tailgating ... but are weighing cost
     estimates" (Jim Kirk, CHICAGO SUN-TIMES, 1/10).  
          INDIANS: The Indians carnival, "Wahoo WinterFest," will
     run February 1-2.  It will feature autograph sessions with
     players, clinics with coaches and seminars with players,
     coaches and front office staff (Indians).
          TIGERS: The Tigers annual Coca-Cola Winter Caravan is
     set for January 27-29.  Two team tours will travel
     simultaneously to visit ten cities in MI and OH (Tigers).

SBJ Morning Buzzcast: March 25, 2024

NFL meeting preview; MLB's opening week ad effort and remembering Peter Angelos.

Big Get Jay Wright, March Madness is upon us and ESPN locks up CFP

On this week’s pod, our Big Get is CBS Sports college basketball analyst Jay Wright. The NCAA Championship-winning coach shares his insight with SBJ’s Austin Karp on key hoops issues and why being well dressed is an important part of his success. Also on the show, Poynter Institute senior writer Tom Jones shares who he has up and who is down in sports media. Later, SBJ’s Ben Portnoy talks the latest on ESPN’s CFP extension and who CBS, TNT Sports and ESPN need to make deep runs in the men’s and women's NCAA basketball tournaments.

SBJ I Factor: Nana-Yaw Asamoah

SBJ I Factor features an interview with AMB Sports and Entertainment Chief Commercial Office Nana-Yaw Asamoah. Asamoah, who moved over to AMBSE last year after 14 years at the NFL, talks with SBJ’s Ben Fischer about how his role model parents and older sisters pushed him to shrive, how the power of lifelong learning fuels successful people, and why AMBSE was an opportunity he could not pass up. Asamoah is 2021 SBJ Forty Under 40 honoree. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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