Broncos Owner's Illness Serves As Motivation Brady-Manning Matchup Eliciting High Ticket Prices TV Networks Stay Silent About Manning HGH Story Howard, Zimmerman File Suit No Presence Of Manning Story On Pregame Shows Three Firms Look To Operate Coyotes' Arena Brock Osweiler Jerseys Hard To Find In Denver Broncos Celebrate Legacy Of Owner Pat Bowlen Packers-Broncos Ticket Prices Reach New Heights Broncos Partner With Bedding Firm
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TEAM MARKETING NEWS: WILL BRONCOS MAKE COMPANY PAY UP?
Published December 2, 1996
If the Broncos win the Super Bowl, Coloradans will win free TVs and cars, which they bought weeks and months ago from businesses that promised to give them away free if the Broncos went all the way, according to the Colorado Springs GAZETTE TELEGRAPH. In a month-long promo at the beginning of the season, Soundtrack Audio and Video offered a money- back guarantee for buying a TV valued at $600 or more. For customers to collect, the Broncos have to win the Super Bowl. Phil Long Ford will give away one free car at each of its 17 dealerships in Colorado Springs and Denver if the team wins (COLORADO SPRINGS GAZETTE TELEGRAPH, 12/01). KIXX OFF: Cherry Hill, N.J.-based Okidata, an office copier and printing company, has its name printed across the front of every jersey of the CISL's Philadelphia Kixx jerseys, rather than the team name. Kixx Owner Ed Tepper stated that the Kixx are not disrespecting their name, rather "riding the wave of the future in professional sports marketing" (Edward Moran, PHILA. DAILY NEWS, 11/27).