Pacers Seeing Local TV Ratings Skyrocket ESPN Pulls Van Gundy From Knicks Game Marathon Bombing Tops Twitter Rankings Media Notes Why Was Bears-Eagles Flexed To NBC? John Skipper Sits For Q&A Attorneys Seek Interim Trustee For CSN Houston Second-Screen Experience Key To Sports Viewing "Bull Durham" Headed To Broadway RFD-TV Delivering Rodeo Atmosphere
Published November 5, 1996
The St. Jude Liberty Bowl has signed a multi-year deal with ESPN. The contract runs past 2000. AutoZone and FedEx are two new sponsors of the game (St. Jude Liberty Bowl)....TBS will provide prime time coverage for the MasterCard PGA Grand Slam, featuring the winners of golf's four major events, next Tuesday and Wednesday from 7:05-11:05pm ET. Ben Crenshaw will make his TBS announcing debut (TBS)....VARIETY reports that when the Westinghouse Electric board of directors meets Tuesday it will consider "spinning off its entertainment operation from its industrial businesses" (CHICAGO TRIBUNE, 11/5).