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MANHATTAN CAR DEALER TAKING FANS FOR A RIDE IN SERIES PROMO?

     Manhattan-based Potamkin Auto Dealership is offering to make
all lease payments of any car leased from the dealer if any
pitcher in the World Series strikes out 15 or more batters during
a game, according to Douglas Montero of the N.Y. POST.  Customers
must lease and pick up their cars between October 13 and the day
before the pitcher strikes out the 15 batters.  Potamkin took out
a $2M insurance policy to pay off on the estimated 330 cars it
expects to lease during the promo, just in case it has to "make
good" on the deal.  The dealer last year "came under fire" for
its "Let it Snow" promo, which was "criticized as deceptive" by
the Department of Consumer Affairs.  Potamkin promised free car
leases if it snowed 4 inches or more in Central Park in a 12-hour
period on January 8.  Although only 3.3 inches fell in that
period, it came on the end of a 24-inch blizzard that began the
night before (N.Y. POST, 10/15).

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