Sponsorships Advertising Marketing

MARKETPLACE ROUND-UP

9.20.1996

     "Battered by plummeting sales and profits," video-game maker
Acclaim Entertainment yesterday ordered the first layoffs since
the company was established nine years ago (NEWSDAY,
9/20)....Ranier/Walsh Racing Enterprises announced their team
will race Ford cars starting in '97.  With this commitment from
Ford, Charlotte-based Raycom Sports, which handles sponsorship
for the team, is now currently searching for a title sponsor for
the team (Raycom)....Four students won a Fleer sweepstakes where
an NBA player will visit their school.  Fleer's "NBA Hoops Visit
My School Sweepstakes" includes participation by players B.J.
Armstrong, Bobby Sura, Grant Hill, and Dickey Simpkins (Fleer).

PREVIOUS IT'S GOTTA BE THE SHOES: FOOTWEAR COMPANIES EYE HIGH SCHOOLS NEXT THEY'LL HAVE FUN, FUN, FUN 'TIL RILEY TAKES THE CHEVY AWAY

SPONSORED CONTENT

ADDITIONAL SECTIONS

PODCASTS

SBJ Morning Buzzcast: April 23, 2024

April 23, 2024

Apple's soccer play continues? The Long's game; LPGA aims to leverage the media spotlight

SBJ I Factor: Molly Mazzolini

April 23, 2024

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

NBC Olympics’ Molly Solomon, ESPN’s P.K. Subban, the Masters and more

April 17, 2024

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with Molly Solomon, who will lead NBC’s production of the Olympics, and she shares what the network is are planning for Paris 2024. Later in the show, we hear from ESPN’s P.K. Subban as the Stanley Cup Playoffs get set to start this weekend. SBJ’s Josh Carpenter also joins the show to share his insights from this year’s Masters, while Karp dishes on how the WNBA Draft’s record-breaking viewership is setting the league up for a new stratosphere of numbers.

SBJ TV

Sports Media Podcast April 17 2024 The Big Get Molly Solomon

5 mins

Sports Media Podcast March 27 2024

29 mins

Sports Media Podcast March 27 2024 The Big Get John Smoltz

12 mins

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