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ESPN INTERNATIONAL SNAGS MLB DISTRIBUTION RIGHTS
Published August 7, 1996
ESPN Int'l has acquired exclusive distribution rights to a supplemental package of MLB games for the remainder of '96 and '97. In addition to rights to all ESPN domestic regular season games, ESPN Int'l has also acquired rights to divisional playoff games, the All-Star Game, All-Star Work Out Day, both LCS's and the World Series. ESPN Int'l Senior VP & Managing Dir David Zucker: "Our networks in Latin America, Asia and the Middle East will receive a full compliment of great games from a sport which is rapidly becoming one of the world's most popular" (ESPN Int'l).