Glut Of NFL Games Affecting Ad Rates IOC To Make Hosts Sign Non-Discrimination Clause USOC Pressing Forward With '24 Bid Ryder Cup Overnights Down From '10 Rockies' O'Dowd Could Join Braves Sources: Braves Offer Hart Full-Time GM Job Braves Oust Frank Wren After Seven Seasons Could DC Olympic Stadium Be 'Skins New Home? NBC Has Sold 70-80% Of Super Bowl Ad Time Ted Leonsis, DC '24 Organizers Make Pitch
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POST-OLYMPIC NOTES: CLEANING OUT THE ATLANTA FOLDER
Published August 7, 1996
ACOG COO A.D. Frazier predicted the Atlanta Games would turn "a slim profit." Frazier: "There's not going to be a big windfall for anyone, I'll tell you that right now. If there's anything at all, it's going to be very low numbers." The major remaining expense for ACOG is $30M to retrofit Olympic Stadium for use by the Braves (AP/ATLANTA CONSTITUTION, 8/7)....NBC reports the Games were watched by 209 million viewers, the most of any event in TV history. NBC estimates that its coverage reached 91.7% of all U.S. TV households (NBC Sports)....Ray Flynn, one of the agents for 100-meter gold medalist Donovan Bailey, floated the idea of a 150-meter race against Michael Johnson. Flynn said they have not discussed the idea with Johnson's representatives (PHILADELPHIA DAILY NEWS, 8/7)....Sponsor NationsBank has received criticism for its decision to program its ATM's at olympic venues to accept only NationsBank bank cards (CHARLOTTE OBSERVER, 8/7)....Fieldcrest Cannon Inc., an ACOG licensee, expects to absorb a loss on the millions invested in bedding products featuring the Olympic logo and mascot Izzy (Charlotte BUSINESS JOURNAL, 8/5)....The Atlanta City Council held a second day of hearings from vendors upset with B.G. Swing Games Management, the city's Olympic marketer and vending licensor (ATLANTA CONSTITUTION, 8/7).