SBD/27/Sports Industrialists

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  • EXECUTIVE TRANSACTION

         The Marlins announced the resignation of Media Relations Dir
    CHUCK POOL.  He had been with the team since '92.  His duties
    will be assumed by RON COLANGELO (USA TODAY, 8/27)....AL
    LAMACCHIA, Blue Jays VP of Baseball, will leave Toronto for the
    job of Coordinator of Scouting with the Devil Rays (TORONTO SUN,
    8/27)....DOUG POWELL has been appointed Sales & Marketing Manager
    for Descente America's ski division (DENVER POST, 8/27)....ERIC
    MAGNUSON, formerly Millsport L.I.C.'s VP/Account Supervisor, has
    been named Exec Dir for Pac-10 Properties, the newly formed joint
    venture of the Pac-10 and Liberty/Fox (Gould Media).
    

    Print | Tags: Cablevision, Miami Marlins, New York Liberty, News Corp./Fox, People and Pop Culture, Tampa Bay Rays, Toronto Blue Jays
  • LOOKING FOR LABOR DAY READING? NEW SPORTS BOOKS IN PRINT

         STEPHEN BRUNT, sports columnist for the Toronto GLOBE &
    MAIL, has written "Diamond Dreams: 20 Years of Blue Jays
    Baseball," released by Viking.  The GLOBE & MAIL's William
    Humber: "'Diamond Dreams' testifies to the magnificence of the
    Toronto Blue Jays," and it is "the perfect contemporary baseball
    history of a team" (TORONTO GLOBE & MAIL, 8/24). ..."The Dark
    Side of the Game: My Life in the NFL," by NFL veteran and Fox-TV
    analyst TIM GREEN, is published by Warner Books. In Tacoma, Bob
    Condotta notes, "Green is at his best in simply describing the
    day-to-day life of an NFL player" (Tacoma NEWS TRIBUNE,
    8/24)....The TAMPA TRIBUNE's H.A. BRANHAM has written "Sampras: A
    Legend in the Works" to be released by Bonus Books.  The book "is
    not biographical, but centers of Sampras' last year of major
    events."  Excerpts run in today's TRIBUNE (TAMPA TRIBUNE, 8/27).
    

    Print | Tags: News Corp./Fox, NFL, People and Pop Culture, Toronto Blue Jays
  • NAMES IN THE NEWS: SPORTS MARKETING LETTER'S MOST WANTED

         Sports Marketing Letter's annual "Ten Most Wanted List,"
    based on endorsement earnings, was released with the following
    '96 earning potential results:  MICHAEL JORDAN ($38M), SHAQUILLE
    O'NEAL ($23M), ARNOLD PALMER ($16M), ANDRE AGASSI ($15.8M), JACK
    NICKLAUS ($14.5M), GRANT HILL ($14M), JOE MONTANA ($12M), WAYNE
    GRETZKY ($8.75M), DEION SANDERS ($6M) and HAKEEM OLAJUWON ($5M).
    No women were included in the list for the first time. NANCY
    KERRIGAN and BONNIE BLAIR were previously listed (Mult., 8/27).
    

    Print | Tags: People and Pop Culture
  • WOODS SET TO TURN PRO; DEALS WITH NIKE/TITLEIST AWAIT

         Golfer Tiger Woods has reportedly decided to begin his pro
    career, according to Larry Dorman of the N.Y. TIMES.  It "will
    start" with a deal with Nike worth $40M over the next five years,
    and his "coming-out party" is set for Wednesday, when he is
    expected to announced he will play in the Greater Milwaukee Open.
    The "hottest rumor" was that Woods would leave the Portland, OR,
    area after winning the U.S. Amateur Championship and "jet cross-
    country in a Gulfstream IV" owned by Nike's Phil Knight.  In
    addition to the Nike deal, Woods reportedly will sign with
    Titleist for $3M over three years, the largest golf deal ever for
    a rookie.   Those "familiar with his plans say Woods will play in
    seven tournaments before the end of the year," and to make the
    top 125 and earn his '97 PGA Tour card.  There "is a twinge of
    concern over his choice of a management company, which, by all
    accounts, will be" IMG.  IMG "has suffered several high-profile
    defections recently," including Greg Norman, Nick Price, and
    "according to some knowledgeable insiders -- will include Nick
    Faldo."   Dorman calls Woods "a huge coup for its [IMG's] golf
    division" (N.Y. TIMES, 8/27). Len Ziehm of the CHICAGO SUN-TIMES
    reports Woods will "likely" turn pro Wednesday (CHICAGO SUN-
    TIMES, 8/27).  Several player-agents agreed Woods is a "can't
    miss pro" with endorsement potential between $5-10M a year
    (WASHINGTON POST, 8/27).
         GENTLE TIGER: A N.Y. TIMES editorial notes golf "could use a
    fresh marquee face," while adding, "It seems particularly fitting
    that the leading candidate for golf superstardom is black" (N.Y.
    TIMES, 8/27).  The PHILADELPHIA INQUIRER: "The shame is that our
    times forces talented kids to coolly measure their market value
    before they've had a chance to form their moral values"
    (PHILADELPHIA INQUIRER, 8/27).  The N.Y. TIMES' Dorman notes
    Woods is "a marvelous player, a genius, a man of color in a
    predominately lily-white sport who has the potential to make an
    impact of Arthur Ashe proportions on the game" (N.Y. TIMES,
    8/27).
         HE'S A STAR, BABY: NBC's coverage Sunday of the U.S. Amateur
    earned a 5.3 overnight Nielsen rating, making it the highest
    Sunday overnight rating for a golf tournament this year save for
    the U.S. Open, The Masters and the Bob Hope Chrysler Classic.
    This was the first U.S. Amateur on network TV since '89 and was
    the first of four for NBC.  Dorman notes, "Tiger Woods made it
    very clear on Sunday.  He is a TV star" (N.Y. TIMES, 8/27).  In
    Philadelphia, Mike Bruton notes credit for NBC's coverage of the
    U.S. Amateur goes to NBC Sports Senior VP Jon Miller, who noticed
    "how viewers had gotten excited about match play" when they
    showed the Ryder Cup last year (PHILADELPHIA INQUIRER, 8/27). In
    Boston, Jack Craig notes Woods' "appeal was demonstrated by the
    size of the audience," adding Woods brings a "rare combination of
    youthful maturity, stunning talent and elusive charisma."
    Craig: "No one knows quite how to deal with this phenom."  ESPN
    announced it will pick up the first two rounds of the Greater
    Milwaukee Open.  The tournament already was scheduled for weekend
    coverage on ABC.  Jack Craig writes, "Never before has a golf
    telecast been arranged for a single player" (BOSTON GLOBE, 8/27).
    

    Print | Tags: ABC, DaimlerChrysler, ESPN, Acushnet, IMG, NBC, Nielsen, Nike, PGA Tour, People and Pop Culture, Walt Disney
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