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SI'S OLYMPIC DAILY SET TO DEBUT JULY 19
Published July 2, 1996
Sports Illustrated announced plans for the debut of their 44-page SI Olympic Daily, to be introduced July 19 and published each day through August 5. SI will distribute approximately 250,000 copies daily at a cover price of $3.00. An online version will be available on SI's World Web Site at http://pathfinder.com/si and on CompuServe. Advertisers in SI Olympic Daily have committed to a package consisting of "at least one page" for 18 consecutive days. Delivery in the Atlanta area will begin as early as 5:00am. At venues, SI Olympic Daily will be sold in conjunction with that day's specific site or event program (SI).