USOC Denies Boston Has Weakest '24 Bid USOC Decides To Bid For '24 Games S.F. Optimistic '24 Bid Will Be Different Meeting Could Narrow '24 Games City Options IOC Passes Sweeping Reform IOC Approves Changes To Bid Process Boston '24 Group Reportedly Eyes Stadium Site Bud Light Rolls Out Broncos-Themed Ad U.S. Bids For '24 Games All Under $5B Bud Sticking With Clydesdales For Super Bowl
ANHEUSER-BUSCH BRINGS IN THEIR HORSES TO WARD OFF AMBUSH
Published July 2, 1996
Anheuser-Busch will operate Clydesdale Park adjacent to Centennial Olympic Park. The 46,000-square-foot site will have a 2,400-square foot merchandise pavilion selling Budweiser Olympic items. Budweiser, which also will operate the 20,000 square-foot Bud World tent inside the Olympic Park, will use the mini-park to "fend off" Miller, which is sponsoring a series of concerts during the Games (Lillian Lee Kim, ATLANTA CONSTITUTION, 7/2).