SBD/3/Sports Media

PLAYOFF NOTES: NBA, NHL HEAD TO THE FINALS

     In Denver, Dusty Saunders previews the schedules of NHL
Stanley Cup Finals coverage from Fox and ESPN and reports that
both networks "are voicing enthusiasm -- at least publicly --
about having Colorado [in the finals]."  Fox Sports' Vince
Wladika:  "It's good to have new blood in the championship
series, particularly since the hockey world knows the Avalanche
has been playing so well."  ESPN's Bob Clement noted the team's
"aggressive" style and "recognizable stars" -- saying that will
add up to strong "viewership value" (ROCKY MOUNTAIN NEWS, 6/2).
The CBC's John Shannon, Exec Producer of "Hockey Night in
Canada," said before Florida's Game 7 win that it was 50-50 on
which team would be a better match with the Avalanche.  Shannon
did note that the enthusiasm in Denver and Miami has been
"tremendous" (Toronto GLOBE & MAIL, 6/1).
     NEWS & NOTES:  SportsChannel Pacific will carry Game 1 of
the Stanley Cup Finals in the Bay Area tomorrow since San
Francisco's Fox affiliate, KTVU, has a programming conflict
(SportsChannel Pacific)....The NHL and CBC are teaming up for a
"cybercast" of finals' games at the CBC's Web site at
http://www.nhl.com/cbc/cup (CBC)....Prior to yesterday's Jazz-
Sonics game, NBC's Ed Markey compared the eventual winner to
Houston in '94.  Markey, on the Rockets:  "They were talented,
but not a big marquee-type team.  Then people discovered Hakeem
Olajuwon, and Houston got a bit of a national following" (ATLANTA
CONSTITUTION, 6/1).
     OFF-THE-COURT ACTION:  In Chicago, Fred Mitchell notes that,
before the Bulls start their series Wednesday, oral arguments
will be heard in the antitrust case between team ownership and
WGN against the NBA.  The NBA has appealed both the January '95
and August '95 decisions allowing the Bulls to show 25 games on
WGN-TV.  The league wants to reduce superstation broadcasts to 20
(CHICAGO TRIBUNE, 6/3).
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