Flames To Discuss Project With Gov't Officials Adidas Snags NHL Jersey Rights Deal Blue Jackets Launch "March With Us" Campaign Columnist: NHL Should Suspend Kane Honda Center Scoreboard Debuts Sept. 25 Sabres Rookie Eichel To Endorse Bauer Hockey EA Removes Kane From "NHL 16" Cover Bill Lindsay Out As NHL Panthers Color Commentator Bettman Dismisses Vikings' Stadium For Winter Classic Canadiens Raise Season-Ticket Prices
SBD/3/Sponsorships Advertising Marketing
NHL TO MARKET PORTABLE STREET AND IN-LINE RINK SYSTEM
Published June 3, 1996
After three years of research, development, testing, and engineering, the NHL will begin marketing the NHL COOLAir Inflatable Arena System -- a portable rink system ideal for street hockey and in-line hockey. To allow swift entrance into the market, the NHL has enlisted Border Patrol Rink Systems as the product's exclusive marketing agent. NHL COOLAir is made of a durable vinyl material and is fully inflatable in less than ten minutes by electric-powered blowers. Pricing of the rinks ranges from approximately $27,000 to $33,000, depending upon size. Border Patrol President Bob Naegele said, thus far, everyone from league operators and event promoters to municipalities and theme park owners have shown interest (NHL Enterprises).