SBD/3/Sponsorships Advertising Marketing


     The developers of the proposed four-story "Nike Town" on
Newbury Street in Boston is considering only one architect --
Childs Bertman Tseckares, because the firm has several principals
who serve or have served on the Back Bay Architectural Commission
-- the ultimate authority on what gets built on Newbury Street
(BOSTON GLOBE, 6/3)....The Cadillac NFL Golf Classic is profiled
in the N.Y. POST.  In its fourth year, the tournament has already
raised $750,000 for various charities (N.Y. POST, 6/3)....In his
column in the ROCKY MOUNTAIN NEWS, Andres Galarraga writes about
the  marketing of his Big Cat clothing line (ROCKY MOUNTAIN NEWS,
6/1)....Disney is looking to Harlem as the site for its next New
York store (N.Y. POST, 6/3)....An arbitration panel has ruled
that The Upper Deck Co. must pay $4.9M to the estate of Mickey
Mantle in a dispute over Mantle's contract with the company.
Upper Deck will appeal (WASHINGTON POST, 6/1).
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