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THE FUTURE'S SO BRIGHT: PIPPEN SIGNS UP WITH GARGOYLES

     Gargoyles Performance Eyewear has signed Scottie Pippen to a
six-figure deal through '99 to promote a new sunglasses line,
according to BRANDWEEK.  The $95 "Pipps" are scheduled to hit
retail next month.  Marketing support includes full-page Sports
Illustrated ads in August and point-of-purchase displays
(BRANDWEEK, 6/17 issue).
     HERE'S TO THE WINNERS:  Fandemonium, the United Center's in-
arena retail outlet, sold out of World Champion t-shirts last
night "in about 20 minutes."  The store will be open for business
Monday, Tuesday and Wednesday from 11:00am to 4:00pm CDT (CHICAGO
TRIBUNE, 6/17)....Spalding Sports Worldwide and Chicago's Henway
Sports, in conjunction with the NBA, have manufactured 1,000
collectible basketballs commemorating the Bulls' 72-10 season
(Henway). ....Starter, the authentic locker room apparel for the
NBA and NHL, ran a full-page ad in USA TODAY congratulating the
Bulls and Avalanche on their Championships.  Sears also ran a
full-page ad for Starter and Logo Athletic Bulls t-shirts and
hats, complete with a 1-800 number for phone orders.   Dodge also
ran a two-page ad in USA TODAY congratulating the Avalanche on
their Cup championship (USA TODAY, 6/17).

SBJ Morning Buzzcast: April 24, 2024

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On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with TNT’s Stan Van Gundy as he breaks down the NBA Playoffs from the booth. Later in the show, we hear from ESPN’s VP of Programming and Acquisitions Tim Reed as the NFL Draft gets set to kick off on Thursday night in Motown. SBJ’s Tom Friend also joins the show to share his insights into NBA viewership trends.

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SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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