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MARKETPLACE ROUND-UP

     ESPN's Bill Conlin, on sweatshop allegations against Nike:
"Let's be real.  Every athletic shoe that's out there with a big
name label on it is made is some Third World country by underpaid
labor.  It's not just Nike."  Tony Kornheiser:  "The leagues,
particularly the [NBA], which is the one league which basically
says your way up and out of poverty is through basketball, ought
to get together and move those factories to America and deal with
impoverished youth in America" ("Sports Reporters,"
6/16)....Sales of tennis racquets and balls have increased in
each of the last two quarters, according to the Tennis Industry
Association.  This marks the first time in almost four years that
sales of both racquets and balls rose in consecutive quarters
(TIA). ....Cross-marketing between sports and Hollywood is
examined in this week's BUSINESS WEEK.  The team in "Eddie" wears
Knicks uniforms thanks to a deal with the NBA, and talent from
ESPN appears in promos for "The Rock" (BUSINESS WEEK, 6/24
issue)....Adcom Investors, the holding company that owns N.W.
Ayer & Partners, is "in talks" to sell to D'Arcy Masius Benton &
Bowles.  DMB&B is America's oldest ad agency (WALL STREET
JOURNAL, 6/17)...."Extra" covered the MTV "House of Style" photo
shoot with Dennis Rodman and Cindy Crawford and noted the
marketing of Rodman.  Reporter Shelley Smith:  "Somebody got to
him and said, 'Look, you can cash in on this and here's what you
do.'  And he started playing the role, too, and liked it"
("Extra," 6/14).

SBJ Morning Buzzcast: April 24, 2024

Bears set to tell their story; WNBA teams seeing box-office surge; Orlando gets green light on $500M mixed-use plan

TNT’s Stan Van Gundy, ESPN’s Tim Reed, NBA Playoffs and NFL Draft

On this week’s pod, SBJ’s Austin Karp has two Big Get interviews. The first is with TNT’s Stan Van Gundy as he breaks down the NBA Playoffs from the booth. Later in the show, we hear from ESPN’s VP of Programming and Acquisitions Tim Reed as the NFL Draft gets set to kick off on Thursday night in Motown. SBJ’s Tom Friend also joins the show to share his insights into NBA viewership trends.

SBJ I Factor: Molly Mazzolini

SBJ I Factor features an interview with Molly Mazzolini. Elevate's Senior Operating Advisor – Design + Strategic Alliances chats with SBJ’s Ross Nethery about the power of taking chances. Mazzolini is a member of the SBJ Game Changers Class of 2016. She shares stories of her career including co-founding sports design consultancy Infinite Scale career journey and how a chance encounter while working at a stationery store launched her career in the sports industry. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards.

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