Wolff Considering Temporary Bay Area Ballpark Famed MLB Surgeon Frank Jobe Dies At 88 RSNs Pushing MLB For Streaming Rights MLB Happy With Early Replay Results McCarver To Call 30 Cardinals Games Stewart Dishes On New Mobil 1 Web Series Could MLB Labor Tension Jeopardize WBC? Dish Unlikely To Carry SportsNet LA MLB Praised For Replay Implementation Angels' Relocation Could Cost Up To $700M
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SBD/10/Sponsorships Advertising Marketing
Published May 10, 1996
George Lazarus notes ESPN's Chicago ad office has been "hit hard" by the departures of top sales execs Bill Horowitz and Bruce Blair. Horowitz, with Blair as his "chief lieutenant," is reportedly establishing a sports marketing firm (CHICAGO TRIBUNE, 5/10)....Latin American MLB stars will host a series of concerts by singing star Ruben Blades honoring past and present Latino ballplayers. Proceeds from the "Night of Stars" Tour '96 concerts go to local charities benefiting children. The first concert took place April 27 in Boston and the tour continues with stops in Milwaukee, Chicago, Seattle, and Miami (MLBPA)....The American Poolplayers Association and RJR's Camel brand have announced the second annual Camel National Exhibition Tour which starts May 14 in Phoenix (APA)....Winston Salem, NC, has been selected as the site for the second NASCAR Thunder store. A mid- summer opening date is expected (NASCAR). ...The Motorola Corp. said yesterday it will not renew its sponsorship of its pro cycling team for '97 (PHILADELPHIA INQUIRER, 5/10)....'95 British Amateur Champ Gordon Sherry has signed with Titleist for balls and DCI irons (Titleist).