IOC Criticized For Allowing Russia To Field Team Australians Unhappy With Olympic Village USA Gymnastics Agrees To Buy Karolyi Ranch Editorials Call For Complete Russian Oly Ban Tennis Players Drop From Games Citing Zika Russia Expects Rio Decision By Sunday Nissan Creates Rio Games Face-Painting App Brazil Revising Olympics Security Measures Top Tennis Players Still Committed To Rio Wintrust Goes With Chicago-Area Olympic Campaign
BELLSOUTH TO LAUNCH OLYMPIC AD CAMPAIGN THIS WEEK
Published April 4, 1996
BellSouth will launch an ad campaign highlighting their Olympic sponsorship this week, according to AD AGE. The print and broadcast campaign has the theme, "Keeping you ahead of the Game" and will run through the Games' end. The campaign was created by Hal Riney & Partners/Heartland, Chicago. Print ads start this month in Forbes, Fortune and the Wall Street Journal. TV spots begin this weekend during CBS' coverage of the BellSouth Classic (AD AGE ONLINE, 4/3).