MLS Union Considering Team Mascot Crew Negotiated Regional TV Blackouts ESPN "Bad Boys" Doc Set For April 17 Chivas USA's Rodriguez Eyes Longterm Turnaround MLS Franchise Notes Survey Show MLS Popular With Teens Orlando City SC Backs Off From Park Demands Leafs, Raptors Raise Season-Ticket Prices Adidas Studies MLS Teams Before Designing Jerseys Big Season For MLS Arrives
Upcoming Conferences and Events
SBD/25/Sponsorships Advertising Marketing
DE GROOT AND ASSOCIATES MERGES WITH DELWILBER
Published April 25, 1996
International sports and entertainment company DelWilber + Associates (DWA) has announced that De Groot and Associates, a marketing and licensing consulting business, has merged into DWA's licensing subsidiary, Licensed Properties International (LPI). Adrian De Groot will become Exec VP of LPI Worldwide. A former president of NBA Properties, De Groot designed the framework policies and procedures for MLS's licensing operation and is currently engaged in securing core licensees and providing general counsel on licensing matters for the new league (DWA).