Silver Wants NBA All-Star Game In Charlotte Silver Says Age Minimum Needs To Be Studied New Orleans Praised For Hosting NBA All-Star Weekend New NBA Jersey Deals Could Signal Changing Market NBPA, Players Look To Profit Off Images NBA Attendance Flat Headed Into All-Star Break Going Off The Grid: NBA All-Star Edition Are Knicks Bad For Long-Term NBA Image? Magic Wants Control Of Lakers' Operations Turner Sports Sells Out NBA ASG Ad Spots
SBD/25/Sponsorships Advertising Marketing
DE GROOT AND ASSOCIATES MERGES WITH DELWILBER
Published April 25, 1996
International sports and entertainment company DelWilber + Associates (DWA) has announced that De Groot and Associates, a marketing and licensing consulting business, has merged into DWA's licensing subsidiary, Licensed Properties International (LPI). Adrian De Groot will become Exec VP of LPI Worldwide. A former president of NBA Properties, De Groot designed the framework policies and procedures for MLS's licensing operation and is currently engaged in securing core licensees and providing general counsel on licensing matters for the new league (DWA).